Category: Marketing

One of the best lead magnets I’ve ever seen was produced by Tim Soulo. It was so effective that I immediately opted-in without thinking twice. Suolo had written

By aligning team members and different teams, your business’s employees are able to work together to create delightful experiences that make prospects want to convert and stay loyal

In Q1 of 2021, ebook sales increased 38% for publisher Harpercollins, following a trend of increased revenue earnings for the company. Although this is a snapshot of one

Over the last two years, you’ve probably heard a lot about cybersecurity. Like many big, serious-sounding concepts, it feels like it sometimes plays out above our heads —

“A good leader should always … “ How you finish that sentence could reveal a lot about your leadership style. Leadership is a fluid practice. We’re always changing

I don’t know about you, but I wouldn’t describe myself as a “technical” person. In fact, the technical aspects of marketing are usually the hardest ones for me

Coordinating a massive amount of data in Microsoft Excel is a time-consuming headache. That headache can be made even worse when you need to compare data across multiple

Invoices and infographics may seem like two entirely different business materials, but they actually have one key thing in common: they both exist to convey information. However, while

If you’re an SEO, I know you can relate to the following scenario. You do thorough keyword research and create super awesome content that ends up performing well

“That’s canon!”  You might’ve heard this phrase used to describe a creative piece that stays true to an original piece of work or fictional universe. If you’re familiar