Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:
- New report from MarTech Today: Enterprise Customer Data Platforms: A Marketer’s Guide
Aug 20, 2018 by Digital Marketing Depot
The customer data platform (CDP) market is expected to generate $1 billion in revenue by 2019, according to the CDP Institute, as both employment and the number of CDP vendors doubled in 2017. Driving growth is a perfect storm of increasing complexity in the customer journey, the martech stack and data governance.
Online Marketing News From Around The Web:
Visit the Source: https://marketingland.com/marketing-day-europe-punishing-sites-with-illegal-content-digital-ad-spend-on-the-rise-more-246408